Return to sender: Cracking the code on ecommerce returns

Tune in to crack the code on the often dynamic – and always demanding – world of customer returns. In this webinar we explore the returns experiences, challenges and expectations of Canadian online shoppers and merchants. You can use these insights to create a returns strategy that’s right for your business, customers and the planet.

The challenge of ecommerce returns for businesses

Ecommerce returns are the classic double-edged sword. When done correctly, they help merchants stand out from competitors, boost sales and build customer loyalty. But excessive returns can take up a lot of time and money and can be harmful for the environment as packaging and returned products tend to end up in landfills.

Online merchants need to work strategically to create returns experiences that satisfy everyone.

This webinar is full of actionable takeaways that will help you optimize your website, finetune your pricing strategies, bolster your profits, streamline your operations, embrace eco-friendly practices and elevate your overall customer experience.

What we’ll cover

In this webinar, we’ll examine:

Customer and merchant attitudes towards returns
The primary drivers behind online returns
Customer-friendly return policies
Proactive strategies to minimize returns
And much more!

Event Details

Date:: On demand
Time:: On demand
Location:: Virtual
Cost:: Free

Speakers

David Morin

VP, Customer Strategy
Narvar

David is the VP of Customer Strategy at Narvar. He works closely with renowned retailers like Nike, Sephora, lululemon and a range of other global and D2C brands. He’s spent over a decade in retail and tech at Nordstrom, Neiman Marcus and HP’s Immersive Computing division. David is passionate about the intersection of retail and technology, with a focus on customer experience and driving innovation across the digital and physical world.

Christopher Vezzosi

Product Manager, Global Digital – Enterprise
CAPRI Holdings Limited (Versace, Jimmy Choo & Michael Kors)

Christopher is a digital product manager with over 14 years of experience across the retail and luxury retail markets. His current areas of focus are around order management, customer service and post-purchase customer experience. He has a passion for optimizing experience for both customers and end users alike. He finds great satisfaction in launching everything from small pilots to largescale rollouts. When he’s not working on enhancing platforms, he enjoys outdoor activities such as kayaking and motorcycling.

Mamta Dogra

Director, Content Marketing & Customer Engagement
Canada Post

Mamta has over a decade of experience leading initiatives that directly address customer needs and support business growth. Her deep understanding of the market and customer influences has enabled her to launch direct marketing products and online solutions, develop communication strategies that are customer focused and curate segment-based content to support business development. Mamta leads a team responsible for developing and executing marketing strategies with a focus on nurturing customer relationships and driving growth of the parcels business.

Schedule

This event has passed. Watch it on demand.